Even though Valentine ’s Day is not their most significant holiday , January and February are the month in which they trade the most rosebush . " In these months , we export 30 % more intensity than an common calendar month , " explain Federico Santa Cruz , Sales Manager at the Everbloom Roses . This Ecuadorian farm sells long stem roses primarily to Russia . Women ’s Day , an important day in this large country , is therefore their master vacation . So far , the demand for both holidays is more or less like to last year , but uncertainty remain the challenge .
Eduardo Chandi , and Federico Santa Cruz and Sofia Chandi , husband and married woman , of Everbloom RosesFlowersExpo2019 in Moscow , Russia .
Long shank rosesEverbloom is do it for their retentive prow blush wine that they originate on 6 hour angle in the province of Carchi , Ecuador , at an altitude of 3,100 meters above sea level . " Our mediocre length is 75 cm , while most Ecuadorian farm , I believe , are around 55 centimetre . "
Valentine ’s DaySince January 25th till February 5th , the rose wine destined for Valentine ’s Day will bequeath their farm . However , this vacation is n’t their most authoritative day . " Only 20 % of our assortment consists of reds and we do not ship much by ocean . On top of that , we ship only a few box to USA and Estonia , where this holiday is celebrated widely , but the bulk , 99.9 % , goes to retailers in Russia , Ukraine , Kazakhstan , Moldova , and Armenia . "
Womens ’s DayIn these country , peculiarly Russia and Ukraine , Women ’s Day is one of the most important day for the blossom industry . " farseeing stem turn roses are in high requirement in these countries , particularly during this vacation , which is celebrate on March 8th . " They will get shipping larger measure for this holiday from February 15 onward .
DemandSanta Cruz is quite pleased with the demand . " Eventhoug we ’ve increase our area by 7 percent last twelvemonth , need did not increase with the same 7 % . However , although demand is lower then expected , there is still demand and that ’s something to be thankful for in these times . "
Uncertainty remain a challengeThe challenge is always and particularly now doubt . " Not only Covid-19 is creating uncertainty , also the supply of other farms - which often determines the cost for our Women ’s Day blush wine - and weather are unsure factors . "
For more info : Everbloom Roses EcuadorFederico Santa CruzEmail:[email protected]www.everbloomroses.com
© FloralDaily.com/Elita Vellekoop
