Aleia is one of a few radical - advanced rose nurseries in the world . A phone number of these are located in the Netherlands , where the base , logistics , buyers , technical provider and research institutions are all just around the corner . In Africa there ’s less of that , but there they have a different way of modern rose cultivation . In Africa the quantities can be produced because there is more sunshine than in the Netherlands , and because of the gamey elevation at which the baby’s room are located there is also a good 24 - hour temperature . agriculturist have increasingly succeeded in adjusting local conditions to their requirements and in making optimum utilization of them for the yield of roses .
Dirk Hogervorst , CEO Aleia Roses , at the IPM EssenAleia , however , is neither in the Netherlands nor in Africa , but somewhere in between . It is located in Spain , and because that is dissimilar than usual , it raise a phone number of questions . We need the CEO of Aleia Roses , Dirk Hogervorst , how that came about .
" Spain is an optimum of the Netherlands and Africa " , he summarizes concisely . " Here in Spain we have facility like the 1 in the Netherlands , but also much more sun and a good 24 - hour temperature . Spain therefore has the advantages of both the Netherlands and Africa . Our ship’s company , in terms of designing and facilities , is a Dutch ship’s company ( trash , lighting , heating , CO2 , screen etc . ) , but with a much higher light-headed level than in the Netherlands . Also , and that is very significant , we transport our flowers on water to Royal FloraHolland and not dry in box like those from Africa . You could say , in a manner of speaking , that we train in a Dutch greenhouse at a 20 - hour drive from the auction bridge . conveyance is cool and the roses do not stay in cold repositing in Spain . Moreover , in the Netherlands you’re able to not be at an elevation of 1,100 meters and nowhere can you have so many hours of sunshine . In Spain , there is an norm of 25 % more lighter than in the west of the Netherlands . "
In addition , as the grower likes to observe , the stems are cultivated in a biologic style and a socially responsible manner . " Our exertion in that obedience can be proven . During the IPM we received the MPS SQ certificate . We already have the MPS A and MPS GAP and we are happy to sum MPS SQ.“Carmen Juan - Aracil , Will Zuiderwijk and Mar Parra
Another mindsetAleia is a ' Dutch nursery ' in Spain . Luis Corella , owner and founder of the ship’s company , is Spanish , but that has nothing to do with the positioning of the rose nursery . " We have searched for the beneficial finish location for rose and that was in Spain . Luis previously pop a tomato nursery in Mexico , and in this labor for rosebush he discover Spain as ideal . That could also have been another rural area , and I know that other companies are orienting themselves on other Mediterranean nation . It requires a slenderly different mindset , but I recall that that will come . Luis Corella open up in that esteem and that is also one of the reasons that is so sympathetic to me in this project . "
The Spanish Red Naomi ! agriculturist started in 2016 , from scratch , with 14 hectares of greenhouse in Garray ( about 2.5 minute ram northwest of Madrid ) . A yr later it was already the big rose exporter in Spain . Daily more than 100,000 stems leave the nursery for the auction bridge at FloraHolland . At last calendar month ’s IPM Essen , the grower face the new Aleia Máxima label , the fleshy grading from which they have a bun in the oven to supply 1,500 to 2,000 stems every mean solar day . Aleia Máxima is the third recording label of Aleia Roses ; previously Aleia and Reia were insert . The cultivation and everything that come with it is do in Spain , the commercial-grade side is taken care of in Aalsmeer . For more entropy : Aleia RosesE:[email protected]www.aleiaroses.com
